The B'Freeze / Pointer has been designed with a very low center of gravity through the use of special brass weights. The low center of balance causes the lure to wobble and vibrate whenever the retrieving motion is stopped. The B'Freeze / Pointer will suspend 1,2 - 1,5 m deep and will emit an intriguing fish-calling vibration, while in the suspended state. A short twitch of the fishing rod will generate the "Walk the Dog" action under the water.